Twitter. It’s gone from some foreign platform to a household name. I find myself saying, “Did you get that tweet I sent you?” or “Can you re-tweet that for me?” It seems like everyone is incorporating twitter into their brand- and that’s a good thing.

But how do you get the most out of Twitter? What can you do to engage your Twitter followers so that you’re actively and effectively promoting your own brand? The answer is simple:

User Interaction.